簡介：⑧西南財鍾大學(xué)碩士學(xué)位論文MASTER7SDISSERTATION試論中國航空產(chǎn)業(yè)的規(guī)制改革STUDYONTHEDEREGULATIONOFTHEAIRLINEINDUSTRYINCHINA學(xué)位申請人指導(dǎo)教師學(xué)科專業(yè)學(xué)位類別李炎諦候立平教授世界經(jīng)濟(jì)學(xué)經(jīng)濟(jì)學(xué)試論中國航空產(chǎn)業(yè)的規(guī)制改革自然壟斷理論中的定價矛盾使社會陷入社會福利與企業(yè)利益之間如何取舍的兩難狀態(tài)，從而使得對自然壟斷的規(guī)制成為必要。規(guī)制是指由行政機(jī)構(gòu)制定并執(zhí)行的直接干預(yù)市場配置機(jī)制或間接改變企業(yè)和消費者供需決策的一般規(guī)則，它可以糾正“市場失靈”，傳統(tǒng)經(jīng)濟(jì)學(xué)認(rèn)為必須由政府對資源配置的“市場失靈”進(jìn)行糾正，實行規(guī)制，如市場準(zhǔn)入、價格管制、安全質(zhì)量監(jiān)督以及反壟斷或不正當(dāng)競爭等。但是，傳統(tǒng)自然壟斷理論至少包含了兩個隱含的前提假設(shè)L、市場環(huán)境是靜態(tài)的；2、政府的規(guī)制是高效且低成本的?？墒聦嵣线@兩個假設(shè)都不能成立，市場規(guī)模擴(kuò)大可以使自然壟斷行業(yè)成為競爭性行業(yè)，而政府規(guī)制也會失靈且規(guī)制成本不低。因此，傳統(tǒng)的政府規(guī)制理論受到批判，出現(xiàn)了一系列規(guī)制放松理論1、政府規(guī)制失效理論，分析了政府規(guī)制失效的政治和經(jīng)濟(jì)原因；2、X低效率理論，提出免受競爭壓力的壟斷企業(yè)不但會產(chǎn)生市場配置低效率，而且還存在著超額的單位生產(chǎn)成本；3、可競爭市場理論，主張放松政府規(guī)制，降低產(chǎn)業(yè)的進(jìn)入壁壘，使產(chǎn)業(yè)能夠自由進(jìn)出。然后，本文從成本、需求、規(guī)模經(jīng)濟(jì)和范圍經(jīng)濟(jì)幾方面分析了航空產(chǎn)業(yè)的特征1、從成本方面來說，航空公司的經(jīng)營成本是經(jīng)營一個客機(jī)群的成本，它取決于經(jīng)營單獨一架客機(jī)的成本，而單獨一架客機(jī)的成本又可以劃分為固定成本和可變成本。固定成本一般變化不大，但是可變成本則主要取決于乘客數(shù)量和每條航線上的航班數(shù)量。對一條特定的航線來說，當(dāng)飛行距離固定的時候，在客機(jī)的有效載荷內(nèi)增加乘客數(shù)量是降低成本的決定性因素，所以航空公司即使降低票價，也要盡量賣出每一個座位。另外，經(jīng)營成本也隨著航線的交通密度和需求的不同而發(fā)生變化。2、從需求方面來說，本文用了總數(shù)據(jù)來分析整個航空產(chǎn)業(yè)空中交通的總需求，鐵路交通運輸價格低廉，是航空運輸?shù)闹饕娲泛透偁幷撸娇粘丝蛿?shù)量遠(yuǎn)低于鐵路乘客。但是50年來，航空乘客占鐵路乘客的比例處于一個上漲的趨勢，筆者認(rèn)為原因之一是航空運輸相對鐵路運輸價格的下降接著再通過對預(yù)算約束線和無差異曲線的分析，筆者認(rèn)為其主要原因是消費者收入的增加，當(dāng)然，替代物的特性、消費者偏好以及消費者結(jié)構(gòu)都會影響對航空運輸?shù)男枨蟆?、從規(guī)模經(jīng)濟(jì)、范圍經(jīng)濟(jì)和網(wǎng)絡(luò)經(jīng)濟(jì)來說，隨著企業(yè)規(guī)模的擴(kuò)大，擁有2

簡介：對外經(jīng)濟(jì)貿(mào)易大學(xué)碩士學(xué)位論文中國航空貨運聯(lián)盟問題研究姓名杜燕申請學(xué)位級別碩士專業(yè)國際貿(mào)易學(xué)指導(dǎo)教師葉梅20070401RESEARCHOFAIRCARGOALLIANCEINCHINADUYAHAPDL2007ABSTRACTATTHESECONDHALFOF1990STHEAIRLINEINDUSTRYWASCHARACTERIZEDBYFRENZYFORINTERAIRLINEALLIANCEOFVARIOUSKINDSNOWADAYSAIRLINEALLIANCEISTHEFOCUSIS；SUESOFAIRLINEINDUSTRY；ITISTHERESULTSOFIMPLEMENTINGINTERNATIONALAIRLIBERALIZATIONPOLICIESSUCHASOPENSKYPOLICY；ANDITISALSOTHEMAINMETHODOFAIRLINECOMPANIESTODEVELOPANDCARVEUPTHEINTEMATIONALAIRTRANSPORTATIONMARKETSALONGWITHTHEFASTDEVELOPMENTOFCHINESEECONOMYANDOPENINGOFNAVIGATIONRI曲TS，MOREANDMORECOMPETITORSWILLENTERCHINACAPTURINGTHEHUGCAIRFREIGHTMARKETHOWTODEALWITHTHESERIOUSCOMPETITIONFORCHINESEAIRCARGOCOMPANIESDOWENEEDTOIOININTHEINTERNATIONALAIRFREIGHTALLIANCETHEAUTHORANALYZESTHEADVANTAGESANDDISADVANTAGESOFJOININGINSUCHANALLIANCETHROUGHTHEALLIANCETHEORYANDEMPIRICALSTUDYGIVINGSOMESUGGESTIONSFORPOLICYMAKERSINAIRFREIGHTINDUSTRYKEYWORDSAIRCARGOALLIANCEEFFECTM

簡介：上海海事大學(xué)碩士學(xué)位論文基于現(xiàn)代物流理念的我國航空貨運產(chǎn)業(yè)發(fā)展研究姓名王文博申請學(xué)位級別碩士專業(yè)產(chǎn)業(yè)經(jīng)濟(jì)學(xué)指導(dǎo)教師陳雪玫20070601基于現(xiàn)代物流理念的我國航空貨運產(chǎn)業(yè)發(fā)展研究INTHEPAST10YEARS，ACCORDINGTOBOEINGFORECASTS，CHINAFREIGHTMANETDEVELOPEDASTHESPEEDOF15％ANNUALAVERAGEGROWTHRATE，ANDEXPORTEDTOTHEUNITEDSTATESANDEUROPERESPECTIVELYTO17％AND23％ANNUALGROWTHRATEDEVELOPMENLTHEDEVELOPMENTOFCHINA’SAIRCARGOINDUSTRYATTRACTEDMOREANDMOREATTENTIONGLOBALECONOMICINTEGRATION，CHINA‘SACCESSIONTOTHE、RRO，THECONTINUEDGROWTHOFTRADEANDECONOMIC，ADJUSTMENTOFINDUSTRIALSTRUCTURAL，THEDEVELOPMENTOFCHINA’SCIVILAVIATIONECONOMYANDTHEDEEPLYREFORMOFTHEMANAGEMENTSYSTEM，THEYALLCREATEDGOODENVIRONMENTFORAIRCARGOTRANSPORTINCHINAFORAFURTHERDEVELOPMENT。BECAUSEOFITSHUGEMARI‘ETPOTENTIALANDECONOMICBENEFITSTHEAIRCARGOINDUSTRYOFCIVIIAVIATIONHADBECOMEANEWGROWTHPOINLW曲THEDEVELOPMENTOFMODEMLOGISTICSANDTECHNOLOGICAL；THETRADITIONALFORMSOFFREIGHTTRANSPORTINTHEUSEOFMODEMLOGISTICSTECHNOLOGYTOACCELERATETHEPACEOFFREICJHTTRANSPORTTRADMONALFREIGHTINDUSWANDFREIGHTRELATEDINDUSBIESINTEGRATIONTOIMPROVEFREIGHTSEN／ICEQUALITYTHEREISNOEXCEPTIONFORTHEDEVELOPMENTOFTHEAIRCARGOINDUSTRYFROMTHEPERSPECTIVEOFINDUSTRYDEVELOPMENT；THISARTICLEANALYZEDTHETRANSFORMATIONOFAIRCARGOINDUSWTOAMODEMAVIATIONLOGISTICSINDUSTRYTHISARTICLERECALLEDTHETHEORYOFINDUSTRIALDEVELOPMENT；SUMMARIZETHEEXPERTSANDSCHOLARSTHEORYABOUTTHEDEVELOPMENTOFRELATEDINDUSTRIES，MADEITCLEARTHATTHEFORMOFINDUSTTYDEVELOPMENTANDTHEIMPACT佰CIO晤A(yù)NDTHENMADEITEASYFORTHENEXTANALYZEOFTHEINDUSTRIALDEVELOPMENTTHISWASFOLLOWEDBYANANALYSISOFCHINA‘SMODEMLOGISTICS，ANDTHEAIRCARGOINDUSTRYDEVELOPMENTSTSTUS，DRAW011THEADVANCEMENTOFFOREIGNCOUNWOFTHEAIRCARGOINDUST珂CHANGINGTOTHEMODEMAVIATIONLEGISTICSINTHEBASISOFTHEABOVEANALYSISACCORDINGTOTHE億CTOMTHATCANBEQUANTIFIEDTOESTABLISHANAIRFREIGHTFORECASTMODEL，SOWECANUNDERSTANDTHEDEVELOPMENTOFAIRCARGOINTUITIVELYANDTHENONTHETHEORETICALLEVEL，THEAIRCARGOINDUSBYINTEGRATEWITHTHEMODEMLEGISTICACONCEPTHASTHEIMPACTOFMODEMLOGISTICSINDUSTRYINTEGRATIONANDINDUSTRIALOPTIMIZATIONOFTHEAIRCARGOINDUSTRYⅡ

簡介：廈門大學(xué)碩士學(xué)位論文中國航空貨運企業(yè)發(fā)展戰(zhàn)略研究姓名黃建昌申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師鄭柵潔20070501ABSTRACTWITHCHINA’SPROMISETOW6RLDTRADEORGANIZATIONWTOANDTHENEWAIRTREATIESSIGNEDWITHOTHERCOUNTRIES，THECOMPETITIONSINDOMESTICAIRCARGOMARKETSHAVEBECOMEEVENHARDANDCOMPLICATEDTHEINGRESSION，ONEAFTERANOTHEROFTHOSEAIRCARGOGIANTS，SUCHASKOREANAIRLUFFHANSAAIRLINESANDSINGAPOREAIRLINES，ANDTHOSEAIREXPRESSGIANTS，SUCHASFEDEX，UPS，DHL，TNTHASPUSHTHEDOMESTICTRADITIONALAIRCARGOENTERPRISESINTOTHEEDGEOFAMOSTSEVERECHALLENGETHEREEXISTSBIGGAPINLOGISTICSBETWEENDOMESTICAIRCARGOENTERPRISESANDITSOVERSEASCOUNTERPARTSMOSTLYDUETOITSLATEANDLOWSTARTPOINTS，SINGLESTYLEDSERVICEMODELANDLACKOFGOODSTRATEGICPLANSITISWORTHATHOROUGHSTRATEGICREFLECTIONONHOWTOREGAINTHECOMPETITIONEDGESINTHETOUGHSITUATIONSFOROURNATIONALCARGOBUSINESSESINTHISTHESIS，1WILLFIRSTLYANALYZETHECURRENTCOMPETITIONSINTHEAIRCARGOBUSINESSES，ANDTHENDISCUSSTHENECESSITYOFEXTENDINGTHESERVICECHAINSFORAIRCARGOENTERPRISESASANEXAMPLE，1WILLANALYZETHECHALLENGESTHATAIRCARGOBUSINESSOFCHINAEASTERNAIRLINESGROUPSHADBEENFACINGANDPROVIDESOMESUGGESTIONFORITSFUTUREDEVELOPINGSTRATEGYTHISTHESISINCLUDESSEVENCHAPTERSCHAPTERONEISTHEINTRODUCTIONPARTFORINTRODUCINGTHEBACKGROUND，MOTIVATIONANDMEANINGOFTHISRESEARCHCHAPTERTWOISANEXTENSIONOFCHAPTERONEINTRODUCINGTHECURRENTSITUATIONSANDFUTURETRENDSOFINTERNATIONALAIRCARGOBUSINESSESATTHESAMETIME，1WILLINTRODUCETHECONCEPTSOFAIRLOGISTICSANDMODEMLOGISTICSANDDISCUSSTHEIMPORTANCEOFTHEAIRCARGOTRANSPORTINTHEOVERALLAIRLOGISTICSSUPPLYCHAININCHAPTERTHREE，THESITUATIONSANDFUTURETRENDSOFDOMESTICAIRCARGOBUSINESSESWILLBEDISCUSSEDANDANALYZEDINCHAPTERFOUR1WILLANALYZETHEGENERALENVIRONMENTS，INDUSTRIALCOMPETITIONENVIRONMENTSANDINTERNALENVIRONMENTSTHATDOMESTICAIRCARGOENTERPRISESHADBEENFACING，ANDUNVEILTHEHARDFACTSOFOURNATIONALAIRCARGOBUSINESSESBYUSINGHISTORICDATAINCHAPTERFIVE，1WILLANALYZEANDDISCUSSTHESTRATEGICPLANS，MARKETPOSITIONS，COMPETITIONSTRATEGIESANDPROVIDETHESOLUTIONSFORSTRATEGYIMPLEMENTSINCHAPTERSIX，ASACASESTUDY1WILLDISCUSSTHEDEVELOPINGSTRATEGYFORAIRCARGOBUSINESSOFCHINAEASTERNAIRLINESGROUPSBASEDONTHESWOTANALYSISANDPREVIOUSCHAPTERSFINALLYALLTHESTUDIESWILLBEBRIEFLYSUMMARIZEDINCHAPTERSEVEN

簡介：隨著2008年北京奧運會和2010上海世博會舉辦的日益臨近，眾多的國外友人將前來我國工作和參觀旅游，這將使我國航空業(yè)得到迅猛發(fā)展。同時，我國多年的經(jīng)濟(jì)高速增長，讓越來越多的公民出行選擇飛機(jī)作為交通運輸?shù)牡谝还ぞ?，這種趨勢必成為拉動航空市場進(jìn)一步做大的內(nèi)需力量，在我國航空業(yè)發(fā)展前景如此誘人的背景下，國內(nèi)外航空公司的競爭行為已日趨白熱化，降本增效成為航空公司業(yè)績提升、贏得未來市場的一個重要手段。降低航空餐車遺失率和提供個性化餐飲服務(wù)已成為降本增效的重要舉措之一。射頻識別RFIDRADIOFREQUENCYIDENTIFICATION技術(shù)是走向成熟的一項自動識別技術(shù)，它利用射頻方式進(jìn)行非接觸式雙向通訊交換數(shù)據(jù)達(dá)到識別目的，憑著它相對條形碼等識別技術(shù)的優(yōu)勢，RFID技術(shù)在物流、倉管和識別等領(lǐng)域不斷發(fā)展。將RFID技術(shù)應(yīng)用到航空餐車管理中，結(jié)合了航空餐車流動性大的特性，電子標(biāo)簽采用價格便宜、使用壽命長、頻率為1356MHZ、閱讀距離在1米左右的無源標(biāo)簽，讀寫器之間設(shè)計了專門的抗沖突協(xié)議，防止讀寫器對同一個標(biāo)簽的多次重復(fù)讀取，實現(xiàn)了多餐車電子標(biāo)簽信息同時讀取的功能，發(fā)揮了RFID技術(shù)非接觸識別的優(yōu)勢，在餐車清洗、出入庫管理、配餐、機(jī)場等各個流通環(huán)節(jié)中獲取數(shù)據(jù)信息。本文對項目需求進(jìn)行分析確定技術(shù)解決方案并運用MDA設(shè)計系統(tǒng)軟件結(jié)構(gòu)，創(chuàng)新性地提出了管理航空餐車的技術(shù)應(yīng)用模型，深入探討了管理系統(tǒng)的方案設(shè)計和各個功能模塊的實現(xiàn)。

簡介：重慶大學(xué)碩士學(xué)位論文四川航空節(jié)油系統(tǒng)策略研究及應(yīng)用姓名付令申請學(xué)位級別碩士專業(yè)工業(yè)工程指導(dǎo)教師易樹平陳建中20070410重慶大學(xué)工程碩士學(xué)位論文英文摘要ABSTRACTASTHEOPENINGOFCIVILAVIATIONMARKETMANYINTERNATIONALAVIATICMAGNATESSTRIVETHEIRWAYFORENTERINGCHINAMARKETANDMOTEANDMOREPRIVATEAIRLINESAREESTABLISHEDATTHESAMETIMEWHICHLEADSTOAGRADUALLYFIERCECOMPETITIONMAKINGACOMPREHENSIVEVIEWOFTHEFUELMARKET，THEINTERNATIONALFUELPRICEFLUCTUATESGREATLYBUTALWAYSKEEPSHI曲SINCEALLAIRLINESRELYONTHEFUELFORTHEIRDAILYOPERATIONS，THEFUELCOSTBEGINSTOTAKE1啦HIGHERANDHIGH雕RATIOOFTHEMAINOPERATIONSCOSTOFTHEMONTHISOCCASIONCONTROLLINGOPERATIONSCOSTESPECIALLYREDUCINGTHEFUELCONSUMPTION，BECOMESALLINEVITABLEWAYFORTHOSEAIRLINESTOPROMOTETHEIRCOMPETITIVEPOWERTHISARTICLE，WHICHTAKESSIEHUANAIDINESASANEXAMPLEMAKESACOMPREHENSIVEANDDEEPANALYSISOFITSFUELSAVINGINADDITIONITDOESASYSTEMATICANDDETAILEDRESEARCHONHOWTOCARRYOUTFUELSAVINGINTHEFUTUREFURTHERMOREDURINGTHEPLOCESSOFRESEARCHITBREAKSTHROUGHTHELIMITTHATPEOPLEINTHEPASTPAYSOMUCHATTENTIONTOTHETHEORETICALRESEARCHINSTEADTHEFUELSAVINGOFSICHUANAIRLINESISPROGRAMMED011THEBASISOFBOTHTECHNICALANDMANAGERIALSYSTEMSESTABLISHTHEOVERALLSTRATEGICTARGETOFFUELSAVINGANDGRADUALLYPROMOTETOFULFILLWITHTHISTARGETBYTHEPRINCIPLEOF‘‘SIGNIFICANTGOALWILLBEACHIEVEDBYPROGRESSIVESTEPS’WHICHSHALLBEIMPLEMENTEDINRESPECTIVEPHASEFROMTHETECHNICALASPECT，THISARTICLEWHICHFOCUSESONTHECLOSELOOPOFFLIGHTOPERATIONSANDTHOSEPOINTSWHICHC紐BECONTROLLEAADVOCATESTOMAKEFULLUSEOFQARACARSANDOTHERADVANCEDTECHNICALM∞SURESTOMAKEALLANALYSISANDANEVALUATIONBESIDES，TOOPTIMIZECFPASREFERENCEDCRITERIONSFORFUELSAVINGMEANWHILE，THISARTICLEMAKESAGENERALRESEARCHONOPERATIONSCONTROL，F(xiàn)LIGHTOPERATIONS，AIRCRAFTSMAINTENANCEANDCABINMANAGEMENTTOFORMTHETECHNICALSPECIFICATIONSOFFUELSAVINGFROMTHEMANAGERIALASPECTTHISARTICLEMAKESANANALYSISOFOPERATIONSCOSTINTRODUCESFUELCOSTPOLICYOBJECTIVESMANAGEMENTSYSTEMINSPIRATIONMECHANISMEFFECTIVENESSEVALUATIONSYSTEMSURVEILLANCEMEASUL“髑TANDENERGYSAVINGCULTURECOMPILESFUELSAVINGMANUALANDADVOCATESTOIMPLEMENTASTANDARDCLOSELOOPMANAGEMENLBASEDONTHETECHNIQUEANDMANAGERIALSYSTEMSWBS＆PROGRESSCONTROLSHALLBEEXERCISEDBYESTABLISHINGTHEEFFICIENTORGANIZATIONSORMANAGERIALSTRUCTURESWHILEINTHEPROMOTIONWITHFUELSAVINGPROJECTOPTIMIZETHEROUTINEOPERATIONPROCESSANDⅡ

簡介：西北工業(yè)大學(xué)博士學(xué)位論文復(fù)雜產(chǎn)品創(chuàng)新成功影響因素及對中國航空產(chǎn)品的實證研究姓名繆小明申請學(xué)位級別博士專業(yè)管理科學(xué)與工程指導(dǎo)教師徐濟(jì)超20070601謠北工業(yè)大學(xué)博士學(xué)位論文性因素以及項目組織因素。4本文通過對我國航空工業(yè)已經(jīng)完成的5個重點型號項目的案例研究和結(jié)構(gòu)化訪談，在對280份調(diào)查問卷進(jìn)行統(tǒng)計研究的基礎(chǔ)上，對本文提出的研究假設(shè)進(jìn)行了分析驗證。本文的實證研究顯示，在我們提出的四個維度20項研究假設(shè)中，有19項研究假設(shè)得到了支持，只有一項未獲得支持。5本文的回歸分析顯示，在影響我國航空復(fù)雜產(chǎn)品創(chuàng)新成功的因子中，對客戶滿意度產(chǎn)生積極影響的因子主要有高層管理者的支持、團(tuán)隊領(lǐng)導(dǎo)力以及團(tuán)隊溝通能力，而項目難度和項目規(guī)模對客戶滿意度產(chǎn)生負(fù)影響；對市場績效產(chǎn)生積極影響的因子主要有國家管制因素、團(tuán)隊溝通能力、團(tuán)隊技術(shù)能力、組織戰(zhàn)略能力；對企業(yè)聲譽(yù)產(chǎn)生積極影響的因子主要有高級管理人員的支持、項目定位因素以及項目的規(guī)模，而國家管制因素、項目的難度對企業(yè)聲譽(yù)產(chǎn)生負(fù)影響。6本文在對實證研究結(jié)果進(jìn)行分析討論的基礎(chǔ)上，提出了我國航空工業(yè)復(fù)雜產(chǎn)品進(jìn)行技術(shù)追趕的路徑是自主創(chuàng)新積累技術(shù)，以軍養(yǎng)民、軍民結(jié)合，養(yǎng)精蓄銳、厚積薄發(fā)，臥薪嘗膽、等待機(jī)會；我國航空工業(yè)復(fù)雜產(chǎn)品創(chuàng)新的戰(zhàn)略是創(chuàng)新產(chǎn)品多元化、技術(shù)合作國際化、發(fā)展空間集群化。關(guān)鍵詞復(fù)雜產(chǎn)品，航空工業(yè)，創(chuàng)新管理，項目管理，影響因素N

簡介：重慶大學(xué)碩士學(xué)位論文商業(yè)智能在航空公司市場營銷中的應(yīng)用研究姓名栗戰(zhàn)申請學(xué)位級別碩士專業(yè)工商管理指導(dǎo)教師高波20070327重慶大學(xué)碩士學(xué)位論文英文摘要ABSTRACTW弛THEARRIVALOFNETDIGI_TALINFORMATIONECONOMICERAANDDUETOTHEPECULIARPERMEABILITYANDSHRL諏CHARACTERISTICOFINFORMATIONWHICHOALLS器THETRADITIONALECONOMICMODEHASCHANGEDENORMOUSLYANDALMOSTALLOFTHECOMMERCIALRULESHAVETOBEREWRITTENCUSTOMERVALUEINNOVATIONBECOMESTHEKEYCONCEPTOFTHECOMEMPERARYMARKCTMGTOESTABLISHTHEMARK響GCONCEPTINDEEDWHICHREGARDSTHECUSTOMERSDEMANDASTHESTARTINGPOINTSTOARRANGEENTERPRISESACTIVITIES，ITRELIESOILTHEAVAILABILITYOFEFFECTIVEMARKETINGDEEISIOVMOREOVERTHEDECISIONCORREELLLCSSDEPENDSTOAGREATEXTENTONTHESCIENTIFICANDPRACTICALINFORMATIONPROCESSINGMECHANISMINFORMATIONTECHNOLOGYESPECIALLYTHEINFORMATIONSYSTEMISDEEMEDBYENTERPRI辯SASTHEACTUATORTOCONFORMANDREFORMENVIRONMENTTHEEXPLOSIVEIUEREASEOFINFORMATIONHASTHEREAFTERSTIMULATEDTHESTRONGDEMANDFORTHENEWTECHNOLOGYONINFORMATIONPROCESSINGANDCONTROLLINGINTHEBEGINNINGOF1990S，THENEWDECISIONSUPPORTTECHNOLOGYWHICHISREPRESENTEDBYBUSINESSLMELLIGENEECAFLLEINTOVIEWBUSINESSINTELLIGENCEISTHESCIENTIFICINATLAGA／LCNTANDARTEXERTIONOFTHEENTERPDSESINFORMATIONTHEOVERALLREALIZATIONOFTHEADVANCEDMANAGEMENTCONCEPTSSUCHASOBJECTIVEMANAGEMENTEXCEPTIONALMANAGEMENTORFACTMANAGEMENTALLOFWHICHA10EACCELERATEDBYINFORMATIONTECHNOLOGY11蟛AIRLINESMARKETINGDEPARTMENTISBOTHTHEDESIGNERANDSELLEROFITSPRODUCTSBECAUSEOFTHEHOMOGENEITYOFTHESERVICEPRODUCTSOFAIRTRANSPORTATIONTHEMARKETINGPOLICYPLAYSVERYIMPORTANTROLEINTHEWHOLEMARKETINGACTIVITYWHICHDETERMINESTHEENTERPRISESEXISTENCEANDDEVELOPMENTTHISTHESISBASEDOLLTHECIVILAVIATIONINDUSUYSTUDYSTHEAPPLICATIONOFBUSINESSINTELLIGENCEINTHEMARKETINGITEXPLAINSTHEAPPLICATIONOFAIRLINESMARKETINGANDTHEMANAGEMENTINFORMATIONSYSTEMATFIRSTTOTHEILEWSITUATIONOFTHEMARKETINGANDEXISTINGPROBLEMOFTHEMANAGEMENTINFORMATIONSYSTEMATPRESENTUNDERTHEINFORMATIONBASEDBACKGROUNDOFMARKETANDPROVESBUSINESSINTELLIGENCENECESSITYANDFEASIBILITYOFAPPLYINGTOAVIATIONTRANSPORTSERVICEMARKETINGMANAGEMENTTHENITEXPLAINSTHEBASICTHEORIESOFBUSINESSINTELLIGENCETHEREATTERINCOMBINATIONWITHAIRCHINABUSINESSINTELLIGENCEBASEDAIRLINEMARKETINGBUSINESSINTELLIGENCESYSTEMAMBISPROJECTPRACTICEITSU／NMARIZ鶴THEKEYSTEPSTOIMPLEMENTTHEAMBISPROJECTPRESENTSTHEEXAMPLECASESSEPARATELYSUCHASII

簡介：當(dāng)今時代科技創(chuàng)新成了國家經(jīng)濟(jì)增長的重要源泉，科學(xué)技術(shù)成了經(jīng)濟(jì)發(fā)展的根本動力。中國的經(jīng)濟(jì)正處在一個重要的轉(zhuǎn)型階段，如何讓科技進(jìn)步支撐未來中國經(jīng)濟(jì)社會發(fā)展，以科技創(chuàng)新為基礎(chǔ)，如何鼓勵中國企業(yè)從科技創(chuàng)新的角度入手，增強(qiáng)自身的綜合能力很有研究的必要。從民航運輸業(yè)來看，隨著中國民航的快速發(fā)展，整個民航運輸業(yè)越來越認(rèn)識到科學(xué)技術(shù)作為第一生產(chǎn)力，在行業(yè)和企業(yè)發(fā)展中起著關(guān)鍵的作用。作為民航運輸業(yè)的主力軍，航空公司面對國內(nèi)外日益激烈的競爭態(tài)勢，更要以科技為基礎(chǔ)，借助科技創(chuàng)新這一大力發(fā)展生產(chǎn)力的平臺，提高航空公司綜合能力。本項研究對航空公司的綜合能力構(gòu)建了一套評價指標(biāo)體系，旨在通過該評價體系對航空公司的綜合能力進(jìn)行評估，為航空公司在各種競爭中提高競爭力提供科學(xué)的參考依據(jù)。本文從結(jié)構(gòu)上分為四個部分共七章，第一部分為第一章，主要是問題的提出和文獻(xiàn)綜述。第二部分為第二章和第三章，主要圍繞科技創(chuàng)新分析了中國民航的科技現(xiàn)狀及相關(guān)理論知識。第三部分為第四章和第五章，主要是關(guān)于綜合能力評價體系的構(gòu)建，指標(biāo)體系的構(gòu)建是本論文的重點，更是論文的創(chuàng)新之處。該部分具體介紹了基于科技創(chuàng)新的航空公司綜合評價的目的、原則及相關(guān)方法，闡述了指標(biāo)體系的構(gòu)建思路，并建立了層次結(jié)構(gòu)模型，然后從知識創(chuàng)造、知識流動、科技創(chuàng)新環(huán)境、科技創(chuàng)新效益、社會效果、經(jīng)濟(jì)績效六個方面具體分解指標(biāo)。第四部分是本文最后兩章，主要以國航為例進(jìn)行實證分析和總結(jié)。

簡介：黿缸；蕊文鎏碩士學(xué)位論文堊臺趁建撞苤盟塞作者墨鏖學(xué)科專業(yè)一籃堡整堂蔓王毽指導(dǎo)教師握鎏感專業(yè)技術(shù)職務(wù)熬攫申請學(xué)位日期20073ABSTRACTABSTRACTLIKEOTHERCOMPLICATEDHIGHTECHPROJECTSAEROENGINEPROJECTS，WHICHNEEDTHERESEARCHUNITSLOCATINGINDIFFERENTPLACESTOCOOPERATEDOSE分TOCOMPLETE，AREOFGREATINNOVATION，F(xiàn)UNDSINJECTIONSANDLONGDEVELOPMENTCYCLEATPRESENT，MOREANDMOREAEROENGINEFACTORIESADOPTTHEPROJECTMANAGEMENTTECHNIQUESTODEVELOPTHECORRESPONDINGPROJECTMANAGEMENTSYSTEMSTOMANAGETHEIRAEROENGINESUBPROJECTSEFFECTIVELYHOWEVER，EVERYRESEARCHUNITCOULDN’TCOOPERATEEFFECTIVELYBECAUSEOFTHEDIFFERENCESINBUSINESSPROCESS，MANAGEMENTSTANDARDSANDDATAFORMATEVENUNTIMELYINFORMATIONSHARINGSOTHEWHOLEDEVELOPMENTTEAMISINTHELOWERSTATUSINMANAGINGP嘲ECTS，ONTHEOTHERHAND，AEROENGINEDEVELOPINGPROJECTSADOPTTHEUNIQUEMULTILEVELMANAGEMENTMODE，WHICHNEEDSDEMANDINGTEAMWORK，SOITSNECESSARYTODEVELOPPROJECTMANAGEMENTTECHNOLOGYANDRELEVANTAPPLIEDTECHNOLOGYUSINGTHEMANAGEMENTREQUIREMENTINTHEDEVELOPMENTPROCESSASAPOINTOFDEPARTURE，THISPAPERANALYZESTHECHARACTERISTICSOFAEROENGINEPROJECTS，ANDTHENSTUDIESTHEFORMATIONTECHNIQUESOFMANAGEMENTPLATFORMSUITABLEFORCHINESEAEROENGINEDEVELOPINGPROJECTSTHEMAJORRESEARCHJ曲ISDESCRIBEDASSHOWBELOWTHEREQUIREMENTSANALYSISOFAEROENGINEPROJECTMANAGEMENTPLATFORMTHECHARACTERISTICSANDLIFECYCLEOFCHINESEAEROENGINEPROJECTSAREANALYZEDTHEDEVELOPMENTHISTORYOFMANAGEMENTTECHNOLOGYANDMAINPROBLEMSINTHECUFFENTAEROENGINEPROJECTSMANAGEMENTAREINTRODUCEDBASEDONTHEM，THEREQUIREMENTSOFMAINFUNCTIONSANDBUSINESSINTEGRATIONOFCHINESEAEROENGINEPROJECTMANAGEMENTPLATFORMARESUMMARIZED，2，THEKEYTECHNOLOGYSTUDYOFAEROENGINEPROJECTMANAGEMENTPLATFORMAEROENGINEPROJECTMULTILEVELPLANNINGCHARACTERISTICSOFAEROENGINEPROJECTAREANALYZEDINTHISPAPERCOMBINEDWITHTHECONSTRUCTIONOFAEROENGINEGLOBALWBS，MULTILEVELIL

簡介：南京航空航天大學(xué)碩士學(xué)位論文基于GIS、GPS通用航空飛行保障系統(tǒng)的初步研究姓名陳泐申請學(xué)位級別碩士專業(yè)安全技術(shù)與工程指導(dǎo)教師韓松臣20070101基于GIS、GPS通用飛機(jī)飛行保障系統(tǒng)的初步研究IIABSTRACTWITHTHEMESUCCESSIVEOPENINGINLOWAIRZONEASANADVANCEDTECHNOLOGYGENERALAVIATIONWILLPLAYAMEESSENTIALROLEINCHINATHEGENERALAVIATIONFLIGHTSECURINGSYSTEMWILLENSURESAFETYOFAIRPLANESFLIGHTASTOFULFILLTASKSPROMOTINGTHERAPIDDEVELOPMENTOFAVIATIONAFTERREFERRINGTOMANYSTSOFCIVILAIRPLANEFLIGHTSECURINGSYSTEMSTHEDISSERTATIONPROPOSESONEKINDOFAVIATIONFLIGHTSECURINGSYSTEMOFHIGHABILITYPRICERATIOWHICHISBASEDONTHEATMCNSTECHNOLOGYGISGPSTECHNOLOGYEMPLOYINGADVANCEDEXCELLENTMATHEMATICALPROGRAMTHISSYSTEMCOULDPROVIDEABILITYFFLYINGCONTRADICTIONDETECTIONCAUTIONINGDURINGTHEPERIODOFLINGDECISIONMAKINGINTHREEDIMENSIONVISUALIZATIONFLIGHTSWITHTHEHELPOFGPSTECHNOLOGYGEOGRAPHYINFMATIONSYSTEMGISADSBTECHNOLOGYAIRSPACEDATABASETECHNOLOGYCOMPUTERSOFTWARETECHNOLOGYWITHTHEACTERISTICOFLOWPRICEHIGHABILITYTHISSYSTEMISVERYSUITABLEFGENERALAVIATIONTHISDISSERTATIONHASCOMPLETEDSOMEESSENTIALROLESINTRODUCEDTHETHEYMETHODOFREALIZINGTHESYSTEM’SFUNCTIONSKEYWDSGENERALAVIATION，F(xiàn)LIGHTSECURINGSYSTEM，GIS，GPS，DIGITALMAP

簡介：Y1104582工商管理碩士MBA學(xué)位論文SC航空公司競爭戰(zhàn)略探討作者譚雅年級05UBA學(xué)號205120280088指導(dǎo)教師塞斂定稿時間QZ生曼旦西南財經(jīng)大學(xué)成本銷售；培養(yǎng)低成本的企業(yè)文化等等。只有通過上述具體措施，才能有效實施競爭戰(zhàn)略，對公司的發(fā)展有著實際的應(yīng)用價值。綜上所述，SC航空公司在復(fù)雜的市場競爭中，應(yīng)提升綜合競爭能力，以鞏固市場地位、謀求發(fā)展。關(guān)鍵詞競爭戰(zhàn)略，差異化，成本領(lǐng)先

簡介：隨著市場經(jīng)濟(jì)的快速發(fā)展，航空產(chǎn)品同質(zhì)化的趨勢越來越明顯，航空公司從價格、服務(wù)間的競爭逐漸轉(zhuǎn)向?qū)蛻舻母偁?，常旅客計劃因此?yīng)運而生。常旅客計劃作為一種非價格的市場營銷策略，被國際民航運輸業(yè)普遍采用。隨著電子商務(wù)的發(fā)展，國外航空公司普遍運用客戶關(guān)系管理來提高對常旅客的服務(wù)能力，增強(qiáng)自己的核心競爭力，而客戶關(guān)系管理在國內(nèi)航空公司的運用還處于萌芽階段。本文以國內(nèi)A航空公司為例，運用客戶關(guān)系管理“以客戶為中心”的理念和方法，對A航空公司常旅客計劃的運作及發(fā)展進(jìn)行了分析，明確了目前常旅客客戶關(guān)系中存在的問題。依照客戶關(guān)系管理價值鏈理論對客戶價值分析、客戶價值認(rèn)識、價值網(wǎng)絡(luò)發(fā)展、價值方案、客戶關(guān)系管理等方面對常旅客計劃的客戶關(guān)系管理應(yīng)用進(jìn)行了全面的分析研究。通過對A航空公司常旅客客戶價值的分析，提出了客戶價值矩陣和相應(yīng)的資源配置及客戶保持策略；對戰(zhàn)略意義客戶特性及價值敏感點進(jìn)行了深入分析，并從服務(wù)、信息收集、溝通渠道、客戶關(guān)系四個方面確定了價值方案；并針對價值方案，提出了相應(yīng)的客戶關(guān)系管理計劃。同時為確?？蛻絷P(guān)系管理戰(zhàn)略在常旅客計劃中的全面實施，對企業(yè)的支持系統(tǒng)提出了改進(jìn)意見。

簡介：中國海洋大學(xué)碩士學(xué)位論文我國航空物流產(chǎn)業(yè)競爭力研究姓名朱文彰申請學(xué)位級別碩士專業(yè)國際貿(mào)易學(xué)指導(dǎo)教師朱意秋20080601THECOMPETITIVENESSRESEARCHONOURCOUNTRYAVIATIONLOGISTICSLNDUSTRYABSTRACT強(qiáng)EAVIATIONLOGISTICSISTHEPROCESSOFWHICHITTAKESTHEAVIATIONGOODSTRANSPORTATIONASTHEMAINTRANSPORTMODEANDUSESTHEAIRMOVEMENTPROFESSIONALRESOURCESTODOTHEBENEFITCIRCULATIONANDTHESTORAGEFROMTHESUPPLYINGPLACETOTHERECEIVINGPLACEEFFECTIVELYTOMEETTHECUSTOMERNEED，ITINTEGRATESTHETRANSPORTATION，THEWAREHOUSING，THELOADINGANDUNLOADING，THEPROCESSING，THEREORGANIZATION，THEALLOCATIONANDINFORMATIONINTOTHEORGANICSYNTHESISTOFORMTHECOMPLETESUPPLYCHAIN．PROVIDESMULTIFUNCTIONALANDINTEGRATEDCOMPREHENSIVESERVICEFORTHEUSER．弧EAVIATIONLOGISTICSINDUSTRYISONEKINDOFCOMPLEXANDPOLYMERICINDUSTRYWHICHFORMSTHROUGHTHEAVIATIONLOGISTICSRESOURCESINDUSTRIALIZATION．ITSINDUSTRIALMARKETMAINBODYMAINLYINCLUDESTHEAIRLINES，THEAIRSTATION，THEAVIATIONLOGISTICSENTERPRISEANDSOON．INTHELASTFEWYEARS，ALONGWITHOURCOUNTRYECONOMICALTRADE’SDEVELOPMENT，THEAVIATIONCARGOFREIGHTVOLUMEGROWINGEXPLOSIVELY,THESTATUSOFTHEAVIATIONLOGISTICSINDUSTRYISGETTINGMOREANDMOREIMPORTANTASANEMERGINGSERVICEBUSINESSINOURCOUNTRYNATIONALECONOMY．THROUGHOURCOUNTRYMARKETECONOMYDEVELOPSDEEPLYANDTHEGOVERNMENTLOOSESTHEAVIATIONLOGISTICSMARKETADMITTANCE，MOREANDMOREAIRLINESESTABLISHTHESPECIALLOGISTICSENTERPRISE，ANDSOMESTRENGTHFULPRIVATELYOWNEDLOGISTICSENTERPRISESENTERANDPARTICIPATEINTHECOMPETITION。MEANWHILE，ALONGWITHOURCOUNTRYJOININGWTO，THEDOMESTICAVIATIONLOGISTICSMARKETGETSLOOSERFURTHERLY,THEOVERSEASLARGESCALEAVIATIONLOGISTICSENTERPRISEENTERSTHEDOMESTICMARKETONEAFTERANOTHERANDFORMSTHEFIERCECOMPETITIONWITHOURCOUNTRYORIGINALAVIATIONLOGISTICSENTERPRISE．UNDERTHISKINDOFSITUATION，RESEARCHINGOURCOUNTRYAVIATIONLOGISTICSINDUSTRYINTERNATIONALCOMPETITIVENESSCONDITIONANDHOWTOFORMULATETHEAVIATIONLOGISTICSDEVELOPMENTALSTRATEGY,BECOMESTHEMOSTIMPORTANTQUESTIONFOROURCOUNTRYAVIATIONLOGISTICSENTERPRISETOPARTICIPATEINTHEMARKETCOMPETITION．髓EINDUSTRIALINTERNATIONALCOMPETITIVENESSISANORGANICINTEGRATIONWHICHISMADEOFMANYKINDSOFMUTUALCONNECTIONS，THEINTERACTIONESSENTIALFACTORS，ISACOMPLEXSYSTEM．THEREFORETHEACADEMICCIRCLEALSODOESNOTHAVETHEUNIFORMAND，DEFINITEASSESSMENTMETHODABOUTTHEINDUSTRIALINTERNATIONALCOMPETITIVENESS’SRESEARCH。THISARTICLEUSESTHESWOTANALYTICMETHODTORESEARCHOURCOUNTRYAVIATIONLOGISTICSINDUSTRYCOMPETITIONABILITYCOMBININGWITHTHEAVIATIONLOGISTICSINDUSTRYTHECHARACTERISTIC，LOCATEOURCOUNTRYAVIATIONLOGISTICSINDUSTRYSLEVELOFDEVELOPMENTACCURATELYANDCLEARLY,CARLTHUSFORMULATETHETARGETORIENTED，PRACTICALANDFEASIBLECOUNTERMEASURES．ITISUSEFULFOROURCOUNTRY’SAVIATIONLOGISTICSENTERPRISETODEVELOPINTHERIGHTWAY,ANDCOMPETEWITHTHEOVERSEAS

簡介：北京交通大學(xué)碩士學(xué)位論文民用航空電子銷售系統(tǒng)分析與研究姓名金立欣申請學(xué)位級別碩士專業(yè)控制工程指導(dǎo)教師呂永波20070601|E夏鑾適本堂童些亟堂位I金塞△旦SI墾△￡至ABSTRACTGLOBALDISTRIBUTIONSYSTEMISANIMPORTANTCOMPONENTOFTHELARGEANDAERONAUTICALINFORMATIONMANAGEMENTCONTROLSYSTEM，PROVIDINGAERONAUTICALINFORMATIONPRODUCTSFORTHEMAJORAVIATIONAGENTSATPRESENT，CHINASGLOBALDISTRIBUTIONSYSTEMISONLYASYSTEMBASED，INCOMPARISONWITHFOREIGNCOUNTRIESISSTILLRELATIVELYBACKWARDINANUMBEROFAREASINURGENTNEEDOFIMPROVEMENTANDINTEGRATIONTHROUGHSTUDYTHETECHNICALLEVELOFGLOBALDISTRIBUTIONSYSTEMABROADINRECENTYEARSANDCHINASDEVELOPMENTOFSIMILARSYSTEMSINTHESTATUSQUO，ANDTHEIMPACTOFCHINA’SAVIATIONMARKETINFORMATIONPRODUCTSBYFOREIGNENTERPRISES，MADEAMOREPROFOUNDSTUDYTOTHEFUTUREDEVELOPMENTOFCHINASGLOBALDISTRIBUTIONSYSTEMTOPICSWITHGREATPRACTICALSIGNIFICANCEFIRSTPAPERANALYZEDTHEFORMATIONANDDEVELOPMENTOFTHESITUATIONATHOMEANDABROADOFGLOBALDISTRIBUTIONSYSTEM，ANDSETTHEBASICPRINCIPLESANDPATHFORMETHODDESIGN，ANALYZEDTHEBASICFUNCTIONSOFVARIOUSOPTIONS，CONSTRUCTEDTHEBASICFRAMEWORK；COMPREHENSIVELYEVALUATEDTHESEVENMAJORCATEGORIESFORTHETHREEPROGRAMSCOST，SCHEDULEANDRISKOFCHINASGLOBALDISTRIBUTIONSYSTEMFROMFULLYIMPORTEDTYPE，INDEPENDENTRESEARCHANDDEVELOPMENTTYPE，INTRODUCTIONOFABSORPTIONTYPEEVALUATIONRESULTSSHOWTHATTHEINTRODUCTIONOFABSORPTIONTYPEPROGRAMHASOBVIOUSADVANTAGESSORECOMMENDEDINTRODUCEABSORPTIONTYPETOCHINASGLOBALDISTRIBUTIONSYSTEMOFCHOICEPROGRAMSFURTHERFROMTHEINTRODUCTIONOFABSORPTIONTYPEANDTHECURRENTSYSTEMANALYSISANDEVALUATIONOFCHINA’SGLOBALDISTRIBUTIONSYSTEM，TOUNDERSTANDTHEGAPOFTHEPRESENTSYSTEM，TOPROVIDEDDIRECTIONANDBASISFORIMPLEMENTATIONANDIMPROVEMENTOFTHEPROGRAMSOASTOPROVIDEUSEFULASSISTANCEFORPROMOTEOFCHINASGLOBALDISTRIBUTIONSYSTEMUPGRADEDKEYWORDSGLOBALDISTRIBUTIONSYSTEM；AVIATIONAGENTS；BASICFRAMEWORK；COMPREHENSIVEEVALUTION