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1、復(fù)旦大學(xué)碩士學(xué)位論文深圳私營(yíng)企業(yè)創(chuàng)業(yè)之環(huán)境與策略姓名：陳秦紅申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：工商管理指導(dǎo)教師：胡建績(jī)2000.4.1Thefoundingenvironmentandstrategyofshenzhenprivate—ownedenterprisesAbstvact’11hephenomenonofthegrowthanddeveloPmentofPrivateownedenterprisesarebeCOmingmoreand

2、moreconcernfulasa“testfield”ofreformandopeningshenzhencitYllasaverYsPeeialhistorybackgronndandgeographicadvantagetilegrowthofitsprivateownedenterprisesissomehowrepresentativebYallalyzingthefoundationenvironmentofshenzhen

3、，includingtheothersortmarketingenvironmentwhichisreallYexistingandactuallYeffectingthegrowthofPrivateownedenterprisesthisarticlehasa1sostudiedoriginalcapitalaccounlulationandinarketinginformationresoursessPeciallYthesub—

4、rent—seekingandagentsysternandcomestotheconClUSionthatwhilethemarketinEsysternbecomingmoreandmoreperfectaNd1awandanticorruPtionconstructionbecomingmoreandmoreefficiencYthewaytheprivateownedenterprisesstarttheirbusinessis

5、moreru91arandmore1awfulinthesocialenvironmentnowadaysthecapitalcirculationisoneofthesuriousproblemswhicheffectthedevaIoPmentofPrivateownedenterprisestheycan’tiustwaitforthesupportfromthegovernment、theyshouldcutthecost，be

6、tterthecapitalcirculation，meanwhileusingoutsidewaysincludingagentsystemtoSOVlethecapitalobstacleindevelopmentnewlYfoundedprivateownedenterprisesistooweakatfirststepstoagainestriskssoit’sagoodchoicetobeinanaggregationofsm

7、allenterprises，theadvatageisnotonlYofcapitalcirculationaJsooftechnicalprogressandspecializationraisedtheabilitytoagaillestrisk，offeredasecurityforthenewlyfoundedenterprisesbutontilewayofthedeve】opmentofaggregationofsmall

8、enterpriseswemustbeearefultoavoidthe“l(fā)emonmarket”causedbYovercomPetitionin21centuary，humanresourcebecomesthemostpreclonstreasurehowtoattraetthetalentPeoPle，howtochoosethem，howtokeePtlleIll，arethelnost1mportantProbleminne

9、wlYfoundedenterprisesofcoursethemore1mportantthlngistousecorreetmarketingstrategYweshouIdfuIlyusetheadvantageofsmallandmediumsizedenterprisesusefocustargetmarketingstrategy，keepclosetocustemers，fullYusetile1imitedresourc

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